Owning Your Data: How & Why to Bring Data Together from Diverse Sources
Gathering and normalizing data from a diverse range of business systems and sources can be a daunting and expensive process. Done right, however, it plays an essential role in sustaining a profitable business. This session will look at the returns from different levels of investment.
• How can publishers determine which data points must be brought together to make their reporting actionable and effective
• What are the best practices and right tools for sharing information within the organization
• What are the best strategies for training and supporting widespread adoption