Rick Joyce

Chief Marketing Officer, Perseus Book Group

Rick was the Chief Marketing Officer for the Perseus Books Group until its sale to Hachette and Ingram in 2016, and was involved since 2004 in the growth and digital strategies for the company. Rick was one of the creators of Constellation, the one-stop digital solution for independent publishers, and served on its Leadership Team.  

He was the force behind the BEA 2009 experiment known as Book:The Sequel, crashing a book in all formats from the show floor, and the pioneering NY Times Bestseller and transmedia sensation Cathy’s Book: If Found, Call 650-266-8233.

Prior to Perseus, Rick was a strategy partner at Accenture, working in publishing, music, magazines and newspapers for clients like Simon & Schuster, Viacom, HarperCollins, Houghton Mifflin, Tribune Corp, the AAP, Primedia, and Disney. Rick was VP of Strategy and Marketing at ASCAP, and a consultant at Booz Allen & Hamilton in their Media practice.
Rick has a B.A. from Dartmouth College, and MBA from Columbia and an MFA from the New School.